How I got here
Every role I've held taught me something essential. Here's the path that led to Chargebotic.
Early years: from curiosity to first ventures.
I grew up in Algeria with a deep fascination for technology. That drive brought me to France, where I earned a Master's in Entrepreneurship and Project Management from Paris Nanterre.
Before graduating, I had already founded my first company: aerial drone inspections on construction sites for a reinforced concrete firm, working alongside groups like Bouygues and IDEC. I also trained dozens of seniors to use digital tools during COVID, at a time when a screen was often their only link to family.
Throughout my studies, I worked in sales every weekend to fund my education. Running a business, studying, and selling simultaneously gave me a foundation that no classroom alone could provide.
Entering the EV industry.
I joined Rexel, Europe's largest electrical distributor, on a deployment mission with Freshmiles. Over several months, I covered 10,000+ km across France, visiting 35 agencies and training 350+ B2B clients on EV charging solutions in Paris, Brittany, and Auvergne-Rhone-Alpes.
It became clear that EV infrastructure was an industry of enormous scale with very few people capable of bridging the technical and commercial sides. I committed fully.
Leading major EV deployments across France.
Sicame Academy appointed me to train over 100 professional electricians on P1/P2/P3 charging installation standards. Teams from Schneider, Hager, ABB, Legrand, Wallbox, and EVBox attended my sessions. I obtained the EVSE Expert certification, qualifying me to audit and train at the highest industry level.
At AutoPlug, I contributed to developing a connected charger interface showcased at the Paris Auto Show 2022, exhibited alongside Ford and BYD.
From there, I took on some of the most significant EV projects in the country:
- McDonald's (via Resonance / Groupe Firalp): I personally managed 73 sites within a national deployment of 1,040 McDonald's locations, each equipped with 300 kW fast chargers. This was the first major restaurant chain in France to adopt electric mobility. I developed a standardization framework that reduced deployment variables from 22 to 2.
- Carrefour Property: Directed EV deployment across 115 supermarket sites as part of the Paris 2024 Olympics partnership.
- Tesla: Managed civil and electrical works for a Supercharger V3 installation.
- Fastned: Oversaw site coordination for their ultra-fast charging stations.
Scaling to heavy vehicles: the most complex segment in EV.
At Altens, I designed and built the company's entire heavy-vehicle charging strategy from the ground up. I negotiated directly with 18+ major DC/AC hardware manufacturers, assembled a national network of certified installers, and directed 17 charging projects for fleet operators including Scania and Renault Trucks, all running 24/7 logistics platforms with extreme energy demands.
By this point, I had deployed charging infrastructure across every context: retail, highway, underground parking, light vehicles, and heavy transport. The natural question was: what other industry needs this expertise?
San Francisco. Robotics. Chargebotic.
I relocated to San Francisco to deepen my technical capabilities and go-to-market expertise. I founded TomFeed (content and personal branding), shipped a consumer mobile application, enrolled in Stanford's Human-Centered AI program, and built 30 applications in public to sharpen my product thinking.
The insight that shaped everything came from observing the robotics industry up close: delivery robots, warehouse automation, agricultural machines, and eventually lunar rovers all share the same unsolved infrastructure problem. They need autonomous, reliable power at scale. No one has built that yet.
That is why I founded Chargebotic: autonomous charging infrastructure for the robotics era, on Earth and beyond. Seven years of deploying 2,500+ chargers, managing complex multi-stakeholder projects across Europe, negotiating with dozens of hardware manufacturers, and training hundreds of professionals, all of it converges in this mission.